Welcome to AIG WEB Methods
Google Dominates 90% of Online Searches Is Your PMU Business Visible Where It Matters Most?
AIG Web Methods
Why Google Matters for Your PMU Business
Did you know that over 90% of all online searches happen on Google?
As a Permanent Makeup (PMU) artist, being visible on Google is crucial. While platforms like Instagram, Facebook, and TikTok are excellent for showcasing your work, the majority of your potential clients are searching for PMU services on Google.
Imagine the number of clients you could be missing if your business isn’t appearing in those search results. If your studio isn’t optimized for Google Search and Google Maps, you could be leaving a significant number of opportunities on the table.
Take the Quiz: How Visible Is My PMU Studio to Potential Clients?
Think you’ve got your online presence covered? What if you’re not as visible as you think?
Take our quick quiz to find out how well your PMU studio is performing online. Get personalized insights into your visibility and discover what you can do to attract more clients.
Our Services: Comprehensive Digital Solutions for PMU Success
Custom Website Design, Creation, Update & Optimization
Your website is the cornerstone of your online presence—where potential clients learn about your services, view your portfolio, and decide whether to book with you. But without proper SEO and visibility on Google, even the most beautiful website can go unnoticed.
What’s Included:
- Improve Search Rankings: By identifying and fixing SEO issues, you can improve your website’s visibility in search engine results, making it easier for potential clients to find your studio.
- Responsive Layout: Ensures a seamless experience on desktops, tablets, and smartphones.
- SEO Optimization: Built with best practices to help you rank for key PMU-related searches.
- Portfolio Showcase: Highlight your best work with a beautifully designed gallery.
Custom Website Development FAQ
Your website is often the first interaction potential clients have with your business. A professionally designed and optimized website not only enhances your credibility but also improves your chances of converting visitors into clients.
A well-developed website is the cornerstone of your online presence. It supports your SEO efforts, integrates with your CRM, and serves as a hub for all your digital marketing activities, including social media and email marketing.
Google Business Profile & Google Maps Optimization
When potential clients search for PMU services in their area, your Google Business Profile and Google Maps listing are often the first things they see. If these aren’t optimized, you could be missing out on local clients who are ready to book.
Our Optimization Services Cover
Your Google Business Profile and Maps listing are often the first impression potential clients get of your business. Optimizing them with the right keywords, images, and information can significantly increase your visibility and drive more client inquiries.
While social media is great for building relationships and showcasing your work, a well-optimized Google Business Profile ensures that clients searching for PMU services in your area can easily find and contact you.
Expert On-Page & Off-Page SEO
If potential clients can’t find you on Google, they might never know you exist. SEO (Search Engine Optimization) is the process of improving your online presence so that your business ranks higher on Google, making it easier for clients to find you.
Our SEO Services Include
While social media is great for engagement, over 90% of online searches happen on Google. If you’re not optimizing for Google, you’re missing out on the vast majority of potential clients who are actively searching for PMU services.
Keywords like “best microblading artist in [City]” and “permanent eyeliner services near me” are highly effective in capturing clients who are ready to book your services.
Custom PMU CRM Creation & Management
Streamline your client relationships and boost efficiency with a CRM tailored specifically for your Permanent Makeup business. At AIG Web Methods, we design custom CRM systems that help you manage every aspect of your client interactions—from appointment scheduling to follow-ups, and even your online reputation.
What’s Included
A custom CRM from AIG Web Methods allows you to manage appointments, follow-ups, and client communications in one place, improving efficiency and client satisfaction. It’s an essential tool for maintaining strong relationships with your clients.
Look for features like reputation management, automated texting, email marketing, social media management, and integration with Google Business. These features help you maintain strong client relationships, streamline communications, and encourage positive reviews.
Directory Listing Management
Consistency is key when it comes to online directory listings. We manage your business’s presence across multiple directories, ensuring that your name, address, and phone number (NAP) are consistent and accurate.
Directory Listing Management FAQ
Consistent and accurate listings across online directories enhance your local SEO and build trust with potential clients who find your business online. It helps ensure your business appears correctly when searched for across multiple platforms.
We focus on ensuring your business is listed in all relevant local and national directories, including Google My Business, Yelp, and industry-specific directories where your target audience is likely to search.
Live Chat Implementation
Engage with potential clients the moment they visit your website. Our live chat solutions allow you to answer questions, provide information, and even schedule appointments in real-time.
- Customizable Chat Widgets: Designed to match your website’s look and feel.
- 24/7 Availability: Automated responses when you’re not available, so you never miss a lead.
- Integration with CRM: Seamless integration with your customer relationship management system to track and follow up on leads.
Live Chat Implementation FAQ
Live chat allows you to engage with potential clients immediately, answering their questions and guiding them through the booking process. This real-time interaction increases the likelihood of converting visitors into clients.
Yes, our live chat widgets are fully customizable to align with your brand’s aesthetics, ensuring a seamless and consistent user experience on your website.
Email & SMS Marketing Campaigns
Stay connected with your clients and keep your business top-of-mind with targeted email and SMS marketing campaigns.
Email & SMS Marketing FAQ
Targeted email campaigns from AIG Web Methods can reach potential clients with personalized offers and promotions, encouraging them to book your services. Regular communication through email also helps maintain engagement with your existing clients.
SMS marketing is ideal for sending appointment reminders, special offers, and last-minute availability alerts, as it reaches clients quickly and directly.
Social Media Profile Creation & Management
Instagram, Facebook, and TikTok are powerful tools for showcasing your PMU work, but they only reach a portion of your potential audience.
Social Media Management FAQ
Social media is important, but it only captures a portion of your potential audience. With over 90% of searches happening on Google, it’s crucial to have a strong presence there as well. AIG Web Methods ensures that your digital marketing strategy is comprehensive, covering all the platforms that matter.
Instagram and Facebook are great for visual content and engagement, but don’t overlook the importance of Google. AIG Web Methods helps you balance your social media efforts with strong SEO and Google visibility.
Facebook Group Lead Generation
Facebook groups are a powerful tool for building a community around your brand and generating leads.
Facebook Group Lead Generation FAQ
Facebook groups create a community around your brand, allowing you to engage directly with potential clients, share expertise, and build trust. This engagement can lead to increased inquiries and bookings.
Share valuable tips, success stories, and before-and-after photos. Engaging content that showcases your expertise and fosters community interaction is key to attracting and retaining group members who are potential clients.
PPC & Google Local Service Ads
Paid advertising is a fast and effective way to drive targeted traffic to your website.
PPC & Google Local Service Ads FAQ
Facebook groups create a community around your brand, allowing you to engage directly with potential clients, share expertise, and build trust. This engagement can lead to increased inquiries and bookings.
Share valuable tips, success stories, and before-and-after photos. Engaging content that showcases your expertise and fosters community interaction is key to attracting and retaining group members who are potential clients.
Reputation Management
Your online reputation is critical to your success.
Reputation Management FAQ
A strong online reputation attracts more clients by building trust and credibility. Managing reviews and engaging with client feedback shows that you value client satisfaction, which can lead to more positive reviews and referrals.
Providing excellent service is the first step. Additionally, following up with clients via email or text and encouraging them to share their experiences online can help increase the number of positive reviews your business receives.
Testimonial
Client Feedback & Reviews
AIG Web Methods
Take the Quiz: How Visible Is My PMU Studio to Potential Clients?
Curious about how well your Permanent Makeup studio is performing online? Think you’ve got your online presence covered? Take our quick quiz to find out where your business stands and discover what you can do to attract more clients.
Book A 30 Minute Appointment
Ready to tap into the 90% of clients searching for PMU services on Google? Book an appointment with AIG Web Methods today for a free consultation and see how we can help you grow your business beyond social media.
AIG Web Methods
What Happens Next?
After you complete the quiz, we’ll analyze your responses and send you a personalized report. This report will highlight areas where your online presence can be improved and offer actionable recommendations to help you attract more clients. Your contact information will be entered into our CRM, allowing us to follow up with tips, advice, and offers tailored to your business needs.
SEO Enhancements Summary and SEO Analysis of the Revised Home Page
The homepage content strategically integrates primary and long-tail keywords relevant to the Permanent Makeup (PMU) industry, such as “digital marketing for PMU artists,” “grow your Permanent Makeup business,” “PMU online presence,” and “SEO for Permanent Makeup artists.” These keywords are naturally embedded within headers, body content, and FAQs, ensuring optimal search engine recognition.
This keyword strategy balances density and natural language, which is crucial for maintaining readability while optimizing for search engine algorithms. By avoiding keyword stuffing and placing them organically within headers, descriptions, and FAQs, the page is optimized to rank higher in relevant searches.
The use of specific long-tail keywords, such as “custom websites for PMU artists,” “how to optimize Google Business Profile,” and “effective SEO strategies for beauty salons,” allows the content to target niche queries that potential clients are likely to use.
These specific long-tail keywords increase the likelihood of attracting highly targeted traffic. By catering to the unique search intents of PMU professionals, the content becomes more relevant and competitive in niche search results.
Internal links are strategically placed throughout the homepage, connecting users to key service pages, the Resource Center, and related blog content. This internal linking not only improves site navigation but also distributes link equity across the site, enhancing overall SEO performance.
A robust internal linking strategy is essential for improving the crawlability of the site, which helps search engines better understand the content structure. This also increases the chances of ranking higher for various related keywords, as the internal links reinforce the relevance of connected pages.
Content Organization
It appears the response was truncated again due to the length. Here’s the continuation and conclusion of the SEO Enhancements Summary and SEO Analysis:
Content Organization and Readability
The homepage uses clear headings (H1-H4) and toggles to organize content logically and make it easily digestible for readers. The inclusion of FAQs under each service section helps address common concerns and questions, improving user engagement and reducing bounce rates.
Analysis
Well-organized content enhances user experience by making information easy to find, which in turn can lead to longer site visits and improved search rankings. The toggle feature is particularly effective in condensing information without overwhelming the reader, keeping the page clean and accessible.
Mobile Optimization and Responsive Design
Ensuring that the homepage is fully responsive on all devices is critical for both user experience and SEO. The layout is optimized for mobile, tablet, and desktop views, making it accessible to users regardless of the device they use.
Analysis
Given that a significant portion of web traffic comes from mobile devices, having a responsive design is crucial for maintaining high search rankings. Google’s mobile-first indexing further emphasizes the importance of mobile optimization, making this a key factor in the page’s overall SEO performance.
Schema Markup and Rich Snippets
Implementing LocalBusiness, Organization, and FAQ schema markup throughout the homepage content enhances how search engines interpret and display the information in search results. This could lead to rich snippets appearing in search results, increasing click-through rates and visibility.
Analysis
Using schema markup is a powerful way to improve search engine understanding of the content, potentially leading to enhanced listings in search results. This can provide a competitive edge by making the site more visible and attractive in SERPs (Search Engine Results Pages).
